Product hierarchy of basic needs to begin with a particular item that can m emuaskan requirements. Product hierarchy consists of seven levels, namely:<\/p>\n

1 Need family, the core needs \/ basic form product family. Example, a sense of security.
\n2 product family, the entire class of products that can satisfy the needs of the core \/ base with sufficient levels of effectiveness. For example, savings and income.
\nClass 3 product (product class), which is a set of products within a product family that is considered to have a specific functional relationship. For example, a financial instrument.
\n4 product line (product line), which is a set of products within a product class that are closely related. For example, life insurance.<\/p>\n

This close relationship can be due to one of the following four factors, namely:
\na. Function is the same.
\nb. Sold to the same customer group.
\nc. Marketed through the same distribution channels.
\nd. The price to be in the same scale.<\/p>\n<\/div>\n

\n
• Product type, namely the items in a product line which has a particular form of the many possible forms of the product.<\/span><\/span> For example, term life insurance.<\/span><\/span><\/li>\n
• Brand (brand), which is a name that can be connected \/ associated with one or more items in a product line that is used to identify the source or character of the item.<\/span><\/span> For example, insurance Bumi Putera.<\/span><\/span><\/li>\n
• The items, which is a special unit within a brand or product line that can be differentiated by size, price, appearance, or other attributes.<\/span><\/span> Usually called also stockkeeping unit or product variants.<\/span><\/span> For example, Life Insurance Bumi Putera renewable.<\/span><\/span><\/li>\n<\/ul>\n
  <\/div>\n

  Product Classification<\/strong>
  \nClassification of products can be done over a wide range of viewpoints. Based on the least tangible, products can be classified into two main groups, namely:
  \n1 Item<\/strong>
  \nGoods are physical tangible product, so it can be seen, touched \/ touched, felt, held, stored, transferred, and other physical treatments. Judging from the aspect of durability, there are two kinds of goods, namely:
  \na. Nondurable Goods
  \nNon-durable goods are tangible goods that normally consumed in one or a few times. In other words, economic life under normal usage is less than one year. Examples are soap, drinks and snacks, chalk, sugar, and salt.<\/p>\n

  Therefore this type of goods consumed rapidly in a short time and the frequency of purchase is often the case, the most appropriate strategy is to provide one at many locations, apply a small mark-up, and advertise it heavily to stimulate people to try it and at the same time established a for-tuk preferences.<\/p>\n

  b. Durable Goods
  \nDurable goods are tangible goods that normally can last a long time with a lot of usage (for normal use its economic life is one year or more). Examples include TVs, refrigerators, cars, computers, and others. Generally this requires a kind of personal selling of goods and services more than non-durable goods, providing greater benefits, and require a guarantee \/ warranty from the seller specified.<\/p>\n

  2 Services<\/strong>
  \nServices are activities, benefits or satisfaction that is offered for sale. For example, a repair shop, beauty salon, courses, hotels, educational institutions, and others.<\/div>\n","protected":false},"excerpt":{"rendered":"

  Product hierarchy of basic needs to begin with a particular item that can m emuaskan requirements. Product hierarchy consists of seven levels, namely: 1 Need family, the core needs \/ basic form product family. Example, a sense of security. 2 product family, the entire class of products that can satisfy the needs of the core …<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[4489,4495,4494,4492,4498,4496,4490,4497,4491,4493],"class_list":["post-2692","post","type-post","status-publish","format-standard","hentry","category-memahami-produk","tag-product-hierarchy","tag-product-hierarchy-best-practices","tag-product-hierarchy-configuration-in-sap","tag-product-hierarchy-example","tag-product-hierarchy-in-marketing","tag-product-hierarchy-in-salesforce","tag-product-hierarchy-in-sap","tag-product-hierarchy-level-table-in-sap","tag-product-hierarchy-table-in-sap","tag-product-hierarchy-table-in-sap-ecc"],"_links":{"self":[{"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/posts\/2692","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/comments?post=2692"}],"version-history":[{"count":1,"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/posts\/2692\/revisions"}],"predecessor-version":[{"id":9089,"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/posts\/2692\/revisions\/9089"}],"wp:attachment":[{"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/media?parent=2692"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/categories?post=2692"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/tags?post=2692"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}