Contohnya kamar hotel, bahan makanan\u00a0 segar yang tidak dapat disimpan seperti sayur-mayur. Produk yang\u00a0 bersifat non perishable misalnya minuman keras, soft drink, perlengkapan tamu (guest supply and amenities).<\/p>\n

Bisnis hotel mempunyai tujuan yaitu mendapatkan pendapatan\u00a0 seoptimal mungkin melalui pemenuhan kebutuhan dan keinginan\u00a0 tamu. Kepuasan tamu menjadi sasaran pelayanan\u00a0 untuk membentuk citra hotel yang baik dan sekaligus menjamin\u00a0 keberadaan hotel dalam jangka panjang.<\/p>\n","protected":false},"excerpt":{"rendered":"

Produk bisnis perhotelan mempunyai empat karakteristik khusus,\u00a0 yaitu: produk nyata(tangible), tidak nyata (intangible), bersifat \u201cperishable\u201d\u00a0 dan \u201cnon perishable\u201d. Produk yang bersifat nyata antara lain kamar,\u00a0 makanan, minuman,kolam renang dan sebagainya. Produk yang bersifat\u00a0 tidak nyata, antara lain\u201d keramah tamahan, kenyamanan, keindahan,\u00a0 keamanan dan sebagainya. Produk bersifat perishable artinya bahwa\u00a0 produk tersebut hanya bisa dijual saat …<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35],"tags":[2572,2579,2578,2576,2574,2573,2581,2580,2575,2577],"class_list":["post-2731","post","type-post","status-publish","format-standard","hentry","category-mengenal-industri-pariwisata","tag-bisnis-perhotelan","tag-bisnis-perhotelan-2010","tag-bisnis-perhotelan-2013","tag-bisnis-perhotelan-2015","tag-bisnis-perhotelan-di-bali","tag-bisnis-perhotelan-di-indonesia","tag-bisnis-perhotelan-di-lombok","tag-bisnis-perhotelan-di-yogyakarta","tag-bisnis-perhotelan-indonesia","tag-bisnis-perhotelan-saat-ini"],"_links":{"self":[{"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/posts\/2731","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/comments?post=2731"}],"version-history":[{"count":1,"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/posts\/2731\/revisions"}],"predecessor-version":[{"id":8842,"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/posts\/2731\/revisions\/8842"}],"wp:attachment":[{"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/media?parent=2731"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/categories?post=2731"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tneutron.net\/blogs\/wp-json\/wp\/v2\/tags?post=2731"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}